INVESTOR RELATIONS
* Issued on September 30, 2024
Isetan Mitsukoshi Group
In order to realize our vision,
We will transform our business model from "Store business" to" Individual customer business".
Using urbanization as a means to accelerate these four transformations,
We aim to further evolve our Individual customer business business model.
CEO Hosoya tells us about the revitalization of department stores and the transformation to "Individual customer business" that he aims to achieve beyond.
Overseas institutional investors were invited to the event to exchange views with CFO Makino about the progress of the strategy, future goals, and the way it ought to be about financial strategy and market dialogue.
Mitsukoshi Isetan Group Surrounding Environment |
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Issues to be addressed |
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In this increasingly complex business environment, we will identify the risks and opportunities for the Isetan Mitsukoshi Group, respond to changes in society and the business environment, anticipate customer needs, and make innovative proposals.
To realize the vision the group aspires to, it is inevitable that we will have to transform our existing business model and shift from mass to "individual." We have therefore decided to leverage our strengths and evolve into an "individual" business that is in line with the times.
We will identify the customers we attract at our department stores and, while making use of the "linear" connections we have built with each individual customer at our department stores, we will expand our relationships with each individual customer from a "linear" connection to a "surface" connection.
Going beyond the boundaries of a traditional department store, we aim to enrich all aspects of our customers' lives by providing diverse value from an individual customer perspective, including leveraging group resources.
In the Individual customer business, we aim to build lifelong relationships with customers by enriching their overall lives. We attract all customers who seek high-quality and high-sensitive consumption through the charm of the store, and once they are identified through MITSUKOSHI ISETAN App and MICARD, we analyze and understand the needs and insights of each individual customer.
Furthermore, with department stores at the core of our "intra-group coordination urbanization" strategy, we will propose and provide content that goes beyond traditional value provision, tailored to each individual customer, inspiring them and encouraging them to use the Isetan Mitsukoshi Group throughout their lives.
We will also transform the way we work in order to meet the personal needs and insights of customers who are identified and connected to us from all over the world. We will focus on each individual customer and make proposals to enrich their lives through "human-driven experiences" and "digital means such as MITSUKOSHI ISETAN App." Furthermore, by providing diverse individual value through the combination of intra-group coordination activities of our consolidated subsidiaries, we will increase the profitability of each business and achieve our long-term vision.